At True Characters we are passionate about developing effective brand communication. With Novartis, we are often challenged to uncover new ways to further engage the hearts and minds of healthcare professionals and patients.
We take a holistic approach to this challenge to articulate a brand promise with authenticity, while ensuring that we differentiate it from the competitors.
We care about these brands and that shows in our thinking for each new project.
This is just part of our commitment to support the Novartis promise – ‘reimagining medicine’.
Due to the nature of the healthcare category we are unable to share any specific images or brand project history for our partner Novartis Australia.