When localising and updating brand communication we ensure we communicate more than just branding and visual aesthetics.
We apply the brand promise with consideration to the target audience, their mindset, educational needs and potential barriers to engagement. Furthermore we learn from the invaluable feedback that both marketing and sales provide to help inform this development process.
We partner with Ipsen on two of their key brands to deliver valuable brand communication for HCPs and patients.
Due to the nature of the healthcare category we are unable to share any specific images or brand project history for our partner Ipsen.